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Nieman Journalism Lab
Nieman Journalism Lab
Pushing to the future of journalism — A project of the Nieman Foundation at Harvard

One last Times Extra thought

While I like seeing the NYT link out, on reflection, I wonder if the first draft is a bit of a misfire — at least from a reader perspective.

What Times Extra provides is additional context and coverage on the issues the Times is already covering. Today’s front page features aggregated links on the potential auto-industry bailout, the Canadian political crisis, and the Mumbai attacks. To be honest, as a news consumer, I’m probably pretty happy with what The New York Times is producing on its own on those topics — they’re the kind of big stories that the Times covers the hell out of and very well.

But the links I really want are the stories the Times isn’t covering well. I want a link to the great Washington Post profile of some obscure Congressional staffer; the Esquire piece on an injured soldier readjusting to the homefront; the CNN hidden-camera investigation into workplace-safety violations. I want to be pointed to great stuff done by other people — not stuff that the Times is probably doing better.

From a business point of view, perhaps the NYT sees their current strategy as one that protects their business model more; it’s unlikely anyone would find a news source through Times Extra that might supplant the NYT in his mind. But selfishly, I wish they were giving me a window on what the Times isn’t offering.

                                   
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Mark Coddington    May 11, 2012
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  • Andrew Golis

    Totally agree, but to add to that, as their resources get squeezed they can link out to folks who are doing some of the stories they are doing better and save themselves some money. Or link to a blog post by a writer of theirs taking someone else’s story and re-contextualize it and add to it if they have some more unique take.