Nieman Foundation at Harvard
HOME
          
LATEST STORY
From coal to broadband to Trump’s budget, The Daily Yonder reports on rural life for the people actually living it
ABOUT                    SUBSCRIBE
May 13, 2009, 3:04 p.m.

Charging for content online so people won’t read it

There’s lots of chatter about MediaNews Group’s plan to charge for some content online. Details still TK, but this is important: MediaNews president Jody Lodovic doesn’t expect the pay wall to generate significant income.

Lodovic told Editor & Publisher’s Jennifer Saba, “The whole idea is to stop the erosion from print to online and encourage people to become print subscribers.” It’s less a revenue stream than a loss dam — and for a company with 54 daily newspapers that make nearly all of their money in print, it makes some sense. In any event, it’s a new way to think about pay walls.

POSTED     May 13, 2009, 3:04 p.m.
SHARE THIS STORY
   
Show comments  
Show tags
 
Join the 35,000 who get the freshest future-of-journalism news in our daily email.
From coal to broadband to Trump’s budget, The Daily Yonder reports on rural life for the people actually living it
“Rural is like good art — you know it when you see it.”
Want a calmer place to discover and discuss The Washington Post’s reporting? Try this Facebook group
“There’s a reason the group’s called PostThis — we want people to take stories we share there and actually post them to their own networks.”
Word up! This is the story behind The New York Times’ most famous tweet (which is 10 years old today)
“Once a month or so, that damn tweet would resurface.”