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Vertical video is becoming more popular, but there’s no consensus on the best way to make it
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Nov. 16, 2010, 1:37 p.m.

Popular on Twitter: NYT reorganizes newsroom, Google debuts Hotspot, HuffPo idea in dispute

 
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Vertical video is becoming more popular, but there’s no consensus on the best way to make it
Some outlets are turning their cameras sideways. Others are cropping horizontally shot video to fit a vertical screen.
The Christian Science Monitor has a new project to provide more positive takes on global news
An “antidote approach to news.”
Pacific Content’s podcasts are all sponsored by companies — but at least there aren’t any ads
Branded podcasts want to break out of the traditional intrusive model of advertising: “There are no interruptions for two or three minutes in the middle of a story. There are no top and tail ad breaks. There are no coupon codes.”
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“Nick, you gotta realize: Our jobs are totally made up. I have some ideas as to what her job is going to be, but I have no idea what the day-to-day is going to be.”
0Sports Illustrated’s new app has video “baked into every channel”
“Video is one of the highest priorities we have. We wanted to make it front and center.”
0Quartz sees its readers’ behaviors evolving, so it’s evolving with them: It’s launching its first major app
A Q&A with Quartz publisher Jay Lauf about the business site’s forthcoming app, adblocking, Quartz’s potential sale, and more.
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