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The rise of start of psychographic, micro-targeted media
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March 20, 2012, 7:30 a.m.
LINK: www.nytimes.com  ➚   |   Posted by: Joshua Benton   |   March 20, 2012

Quentin Hardy has a good story in The New York Times about how Google Maps’ new fees for heavy users (previously covered here) are pushing some sites toward other, often open-source solutions.

The story doesn’t get into the news organization angle (news orgs love maps), but ProPublica released SimpleTiles, its mapping library, last month. And Andy Hull at the New America Foundation detailed the stack of technologies they use to build maps for Slate.

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