This year’s best in news marketing

LINK: www.inma.org ➚ | Posted by: Joshua Benton | May 10, 2012

INMA — the International Newsmedia Marketing Association — has issued its annual awards for the best marketing efforts by global media. United States winners included the big (New York Times, Wall Street Journal) and the smaller (El Paso Times, Antelope Valley Press, Des Moines Register), but maybe more interesting are all the winners from around the globe. They’ve pulled all the winners into one video. (The actual entries start around 30 seconds in.)

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Neel Dhanesha

What journalists and independent creators can learn from each other

“The question is not about the topics but how you approach the topics.”

Siwei Lyu and Yan Ju

Deepfake detection improves when using algorithms that are more aware of demographic diversity

“Our research addresses deepfake detection algorithms’ fairness, rather than just attempting to balance the data. It offers a new approach to algorithm design that considers demographic fairness as a core aspect.”

Sophie Culpepper

What it takes to run a metro newspaper in the digital era, according to four top editors

“People will pay you to make their lives easier, even when it comes to telling them which burrito to eat.”