HOME
          
LATEST STORY
Newsonomics: BuzzFeed and The New York Times play Facebook’s ubiquity game
ABOUT                    SUBSCRIBE
July 2, 2012, 1:18 p.m.
Aggregation & Discovery
newspaper-wood

From wood to newspapers and back again, designers upcycle yesterday’s news

Dutch designers turn newspapers into desks, lamps, and other objects.

Newspaper wood

Day-old newspapers can line a birdcage or wrap a trout just fine, but a group of Dutch designers is finding a more lasting way to recycle yesterday’s headlines.

“We upcycle,” NewspaperWood co-developer Arjan van Raadshooven told me. “We use something that loses value the next day to temporarily make something else.”

Van Raadshooven and fellow designer/developer Anieke Branderhorst explain that they turn old papers — often unsold misprints still in 50-paper stacks — into logs of wood, which are then used to make desks, jewelry, cabinets, chairs, lamps and anything else they might think up. Prices range from €85 ($107) for a small pendant to €4,520 ($5,694) for a desk. A reading lamp will run you €389 ($490), and a display cabinet is €2,570 ($3,237).

The concept originated with Mieke Meijer, who one day took a roller to some newspapers and glued them together. She added more glue and more papers, spending hours a day on the process, until she ended up with a log. Van Raadshooven and Branderhorst licensed and developed NewspaperWood through their design firm, Vij5. Logs are now produced by machine.

“We do not make square blocks, we make round tree logs,” Van Raadshooven said. “And if we cut it or sandpaper it, you start to see the layers. It’s interesting that sometimes you see letters or a text or words. It’s not that you can completely read it but it shows that there’s a history in the material.”

Van Raadshooven said it takes a few hours to produce each log, and that they are hard as regular wood, only with “some vulnerable points” due to the layering in production.

“If you do not lacquer it, and you sandpaper it, you really feel the paper fiber in the surface,” Van Raadshooven said. “It has a suede feel, which is really nice. It’s a live material just as wood is. If you ever have piece of oak wood it becomes yellow over time. If you have a newspaper and you leave it in the window for a few days, it also becomes a little bit yellow. We do not try to prevent that, we try to use it.”

Designers also make a point of preserving the newspaper aesthetic within the finished products. Necklaces strung with NewspaperWood pendants are framed with brass engraved with the date of publication. As cabinets and desks made of NewspaperWood age, they also warp, sometimes revealing bits of text or ink color previously unseen.

“You can see the origin of the material in some surprising parts,” Branderhorst said. “Sometimes just a little piece pops up, and a really beautiful part becomes visible. Even small mistakes can project a really nice part of the newspaper. It’s not really predicitable.”

Perhaps that’s fitting: Unpredictability also captures the spirit of the industry at this particular moment in its history.

“We are sort of documenting the newspapers that are here now, something that is probably going to disappear,” Branderhorst said. “It’s a nice thing that we sort of laid still this piece in time. It freezes it for a moment.”

POSTED     July 2, 2012, 1:18 p.m.
SEE MORE ON Aggregation & Discovery
SHARE THIS STORY
   
Show comments  
Show tags
 
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
Newsonomics: BuzzFeed and The New York Times play Facebook’s ubiquity game
The ubiquity game has different rules for digital startups than for legacy businesses. But for both, figuring out the right relationship with Facebook is key to their audience strategies.
Jeff Israely: Good content marketing benefits from a smart publisher’s touch
Our startup correspondent, building Worldcrunch in Paris, on the thinking behind its operation’s pivot: “The smart brands know they’ll lose your attention if they use this new publishing power simply to push their merchandise.”
How a hobby foreign affairs blog became a paywalled news destination — and a business
World Politics Review has grown from one man’s side project to a small news operation supported by a niche paywall.
What to read next
2481
tweets
Millennials say keeping up with the news is important to them — but good luck getting them to pay for it
The new report from the Media Insight Project looks at millennials’ habits and attitudes toward news consumption: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
926The next stage in the battle for our attention: Our wrists
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
729A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
These stories are our most popular on Twitter over the past 30 days.
See all our most recent pieces ➚
Fuego is our heat-seeking Twitter bot, tracking the links the future-of-journalism crowd is talking about most on Twitter.
Here are a few of the top links Fuego’s currently watching.   Get the full Fuego ➚
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
Austin American-Statesman
Circa
Newsmax
Backfence
Outside.in
Bureau of Investigative Journalism
New York
SF Appeal
The New Yorker
Las Vegas Sun
International Consortium of Investigative Journalists
Wisconsin Center for Investigative Journalism