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Do article tags matter? Maybe not for traffic, but publishers are using them to glean insights
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Archives: June 2012

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If Murdoch’s empire cleaves in two, his newspapers will no longer be able to count on the latest blockbuster to disguise their financial woes.
Screen shot of Apple's Podcasts app for iOS
Podcasts get promoted/demoted on iOS devices, getting their own app but losing the exposure of iTunes.
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The younger you are, the more likely it is that you mainly use a phone to go online.
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Scoople is a social news game, an aggregator, and, ultimately, a pollster.
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A Holland-based company sees an opportunity to pay for original reporting by bringing together real and pretend journalists in a virtual world.
Radio
This summer the Boston Globe’s online sibling will start an alternative music channel with vets from indie station WFNX. Justin Ellis
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For news organizations the price of making interactive maps still depends on how much they use the tool. Justin Ellis
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The NYU professor thinks Gawker is on to something with its attempts to surface quality comments.
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Plus: Debating the value of print in New Orleans, two more news paywalls, and the rest of the week’s news in the future of news and tech.
What to read next
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tweets
The New York Times built a Slack bot to help decide which stories to post to social media
The bot, named Blossom, helps predict how stories will do on social and also suggests which stories editors should promote.
1310Jo Ellen Green Kaiser: Do independent news outlets have a blind spot when it comes to ethnic media?
The head of the Media Consortium argues that, by defining themselves in opposition to mainstream media, independent progressive outlets miss out on the power of ethnic and community journalism.
1029Newsonomics: 10 numbers on The New York Times’ 1 million digital-subscriber milestone
Digital subscribers are proving to be the bedrock of the Times’ business model going forward. How much more room is there for growth — and at what price points?
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Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
National Review
Suck.com
Associated Press
The Fiscal Times
Texas Tribune
California Watch
Hearst
The Daily Voice
Upworthy
Los Angeles Times
Tucson Citizen
Detroit Free Press and Detroit News