Nieman Foundation at Harvard
HOME
          
LATEST STORY
Should it stay or should it go: News outlets scramble to cover Britain’s decision to exit the European Union
ABOUT                    SUBSCRIBE
March 20, 2013, 10:45 a.m.

From Nieman Reports: Making global local and local global

“Once you relate to something, chances are you are going to be interested and engaged.”
Editor’s note: Our colleagues at our sister publication Nieman Reports are out with their new issue, and there’s a lot of great stuff in there for any journalist to check out. Over the next few days, we’ll share excerpts from a few of the stories that we think would be of most interest to Nieman Lab readers. Be sure to check out the entire issue.

Here, Maria Balinska, founder of Latitude News and former Nieman Fellow, writes about her aim to make the local global and the global local.

nieman-reports-winter-2013My journalism manifesto comes down to three words: local global mashup.

Here’s the back story. I’ve spent my entire career — 18 years of it at the BBC — in international journalism, reporting and editing stories “abroad” for audiences “back home.” But what’s become increasingly clear is that this kind of distinction is artificial. We may all be aware of the fact that we live in a globalized world but it’s not very often that you see journalism that explicitly connects the dots between what’s happening in one country and another. Why is a Brazilian company employing former NASA engineers to build corporate jets in Florida? How did the governor of Nebraska get over 50,000 followers on Weibo, China’s equivalent of Twitter? And what are people in other countries doing about bullying, an urgent problem on the agenda of schools across the U.S.?

To put it colloquially, it’s time to “mashup” (the wonderfully graphic term I’ve borrowed from music and web development) the local and the global. As we’ve found at my journalism startup Latitude News, there’s a gold mine of stories crying out to be told, stories that our readers and listeners say are “fresh”, “powerful” and — here’s the kicker — “relatable to.” Once you relate to something, chances are you are going to be interested and engaged.

Keep reading at Nieman Reports »

POSTED     March 20, 2013, 10:45 a.m.
SHARE THIS STORY
   
Show comments  
Show tags
 
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
Should it stay or should it go: News outlets scramble to cover Britain’s decision to exit the European Union
Online, readers stayed up for the results: Peak traffic to BBC News, for instance, was around 4 a.m. GMT, and by 11 a.m. BBC.com had received 88 million page views.
Acast wants to get new audiences “in the podcast door” with more diverse shows and better data
With a new paid subscription option and its sights set on non English-speaking countries, the Swedish podcasting startup is looking for listeners (and shows) beyond the iTunes set.
“Medium’s team did everything”: How 5 publishers transitioned their sites to Medium
What happened when Pacific Standard, The Ringer, The Awl, The Bold Italic, and Femsplain moved their sites over to Medium.
What to read next
0Spain’s Eldiario.es has 18,000 paying members, and its eye on the next several million
“We have a potential of six million readers. You may not convince all six million people to be your socios, but if you learn more about their interests, you can get closer.”
0The Washington Post is testing out a few new hurdles for non-paying online readers
The Post is now asking readers to submit their email in order to read stories without paying.
0This new collaboration hopes to aid the endless debates about media with some actual hard data
“For a long time, I’ve wanted to try to put more data and quantitative analysis behind some of the claims and questions we ask around underrepresented and misrepresented stories in online spaces.”
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
ProPublica
Poynter Institute
Investigative Reporting Workshop
Media Consortium
EveryBlock
La Nación
Politico
Circa
SF Appeal
Publish2
St. Louis Beacon
Corporation for Public Broadcasting