Jump the niche

“The social web overtakes, exhausts, exhilarates, spreads, connects, reinforces, divides. Hashtag power. Deep in the niche, it’s easy to ignore those without time or equipment or mind space or care to be in the game.”

Smarts critique smarts who share with smarts who thumbs up or down or comments. Trump pro or con critiques Trump pro or con who shares with Trump pro or con who thumbs up or down or comments. Blue/Green/Red critiques Blue/Green/Red who shares with Blue/Green/Red who thumbs up or down or comments.

#metoo jumps the niche. Or does it?

The social web overtakes, exhausts, exhilarates, spreads, connects, reinforces, divides. Hashtag power. Deep in the niche, it’s easy to ignore those without time or equipment or mind space or care to be in the game.

Hello net neutrality! Goodbye!

What happens if we don’t trust The Social?

People eat together, pray, argue, dance, watch, listen. The physical space of community is an opening frontier where we will turn, more and more, to share and make our stories.

Sue Schardt is CEO of AIR.

Dannagal G. Young   Stop covering politics as a game

Rachel Davis Mersey   AI, with real smarts

C.W. Anderson   The social media apocalypse

Matt Thompson   Here come the attention managers

Pia Frey   Address users as individuals

Rick Berke   Value is the watchword

Corey Ford   The empire strikes back

Julia B. Chan   Looking for loyalty in all the right places

Jennifer Brandel and Mónica Guzmán   The editorial meeting of the future

Pete Brown   Push alerts, personalized

Cindy Royal   Your journalism curriculum is obsolete

Rasmus Kleis Nielsen   The Snapchat scenario and the risk of more closed platforms

Brian Lam   Sketchy ethics around product reviews

Raney Aronson-Rath   Transparency is the antidote to fake news

Laura E. Davis   Writing answers before you know the question

Matt Carlson   Attacks on the press will get worse

Kathleen McElroy   Building a news video experience native to mobile

Sam Ford   The year of investing in processes

Mira Lowe   The year of the local watchdog

Hannah Cassius   The year of the echo-chamber escapists

Molly de Aguiar   Good journalism won’t be enough

Aron Pilhofer   We can’t leave the business to the business side any more

Julia Beizer   A longer view on the pivot

Tanya Cordrey   Finally, the seeds of radical reinvention

Nicholas Quah   Stop talking trash about young people

Usha Sahay   Wallets get opened

Mary Walter-Brown   Show a little vulnerability

Debra Adams Simmons   And a woman shall lead them

Bill Keller   A growing turn to philanthropy

Jim Brady   With the people, not just of the people

Raju Narisetti   Mirror, mirror on the wall

Daniel Trielli   The rich get richer, the poor scramble

Ariana Tobin   Too tired to tap

Marie Gilot   No assholes allowed

Nicholas Diakopoulos   Fortifying social media from automated inauthenticity

Mary Meehan   Real lives are at stake in rural areas

Ray Soto   VR reaches the next level

Mi-Ai Parrish   Blockchain and trust

Evie Nagy   Pivot to mobile video frustration

Pablo Boczkowski   The rise of skeptical reading

Helen Havlak   Keywords, not publishers, power the world’s biggest feeds

Doris Truong   Computer vision vs. the Internet vigilantes

John Keefe   Scooped by AI

Monika Bauerlein   The firehose of falsehood

Jessica Parker Gilbert   Design connects storytelling and strategy

Burt Herman   Things get real

Sara M. Watson   Feeds will open up to new user-determined filters

Taylor Lorenz   Social and media will split

Tanzina Vega   It’s time for media companies to #PassTheMic

L. Gordon Crovitz   Serving readers over advertisers

Eric Nuzum   Beyond the narrative arc

Jamie Mottram   From pageviews to t-shirts

Umbreen Bhatti   The trust problem isn’t new

Joanne Lipman   Journalists inventing revenue streams

Rodney Benson   Better, less read, and less trusted

Dheerja Kaur   Fun with subscription products

Amy King   Let’s amplify visual voice

Sydette Harry   Listen to your corner and watch for the hook

Paul Ford   Go global

S. Mitra Kalita   The arc of news and audience

Jacqui Cheng   Retailers move into content

Susie Banikarim   R.I.P. Pivot to Video (2017–2017)

Nathalie Malinarich   Peak push

Michelle Garcia   Navigating journalistic transparency

Rachel Schallom   Better design helps differentiate opinion and news

Joyce Barnathan   It will be harder to bury the news

Rubina Madan Fillion   Unlocking the potential of AI

Nikki Usher   The year of The Washington Post

Caitria O'Neill   The new court of public opinion

Claire Wardle   Disinformation gets worse

Carrie Brown-Smith   Transparency finally takes off

Hossein Derakhshan   Television has won

Luke O'Neil   The end is already here

Alexios Mantzarlis   Moving fake news research out of the lab

Marcela Donini and Thiago Herdy   Collaboration is the way forward for Brazilian journalism

Dan Shanoff   You down with OTT? (Yeah, DTC)

Caitlin Thompson   Podcasting models mature and diversify

Nancy Watzman   Know thy TV

Errin Haines Whack   At the ballot, it’s time to count black women

Steve Grove   The midterms are an opportunity

Miguel Castro   The arrival of the impact producer

David Skok   Finding an information-life balance

Dan Newman   A return to trust

Adam Thomas   Sharing is caring: The year of the mentor

Will Sommer   The year local media gets conservative

Manoush Zomorodi   Self-help as a publishing strategy

Edward Roussel   Eyes, ears, and brains

Betsy O'Donovan and Melody Kramer   Skepticism and narcissism

Kristen Muller   The year of the voter

Cory Haik   Suffering from realness, pivoting to impact

Kawandeep Virdee   Zines had it right all along

Sue Schardt   Jump the niche

Jesse Holcomb   Information disorder, coming to a congressional district near you

Michael Kuntz   The only pivot that might work

Andrew Ramsammy   The year ownership mattered

Charo Henríquez   Training is an investment, not an expense

Sam Sanders   Shine the light on ourselves

Federica Cherubini   The rise of bridge roles in news organizations

Jim Moroney   Newspapers have to be good enough for readers to pay for

Emily Goligoski   Looking beyond news for inspiration

Tim Carmody   Watch out for Spotify

Felix Salmon   Covering bitcoin while owning bitcoin

Juliette De Maeyer   A responsible press criticism

Alastair Coote   The year of self-improvement

Jared Newman   Venture funding and digital news don’t mix

Eric Ulken   The year local publishers get smart(er) about change

An Xiao Mina   Memes and visuals come to the fore

Lucas Graves   From algorithms to institutions

Sally Lehrman   Trust comes first

Kinsey Wilson   Facebook and Google: Help out or pay up

Ståle Grut   Reclaiming audience interaction from social networks

Elizabeth Jensen   Show your work

Basile Simon   We need better career paths for news nerds

Mariana Moura Santos   Think local, act global

Millie Tran and Stine Bauer Dahlberg   (Hint: It’s about your brand)

Ruth Palmer   Risks will grow for news subjects — especially minorities

Rodney Gibbs   Tech workers turn to journalism

Amie Ferris-Rotman   More female reporters abroad (please)

Jake Levine   The return to now

Feli Sánchez   The year for guerrilla user research

Jassim Ahmad   Thriving on change

Neha Gandhi   Filler killers

Mario García   Storytelling finally adapts to mobile

Mariano Blejman   News games rule

Ernst-Jan Pfauth   Publishing less to give readers more

Alan Soon   The rise of start of psychographic, micro-targeted media

Damon Krukowski   Reviving the alt-weekly soul

Michelle Ferrier   The year of the great reckoning

Tracie Powell   The muting of underserved voices

Francesco Marconi   The year of machine-to-machine journalism

Sarah Marshall   Loyalty as the key performance indicator

Joanne McNeil   Gatekeeping the gatekeepers

Vivian Schiller   Pivot to tomorrow

Justin Kosslyn   The year journalists become digital security experts

Monique Judge   Letting black women tell their own stories

Emma Carew Grovum   Newsroom culture becomes a priority

Borja Echevarría   TV goes digital, digital goes TV

Lanre Akinola   Making noise is not a strategy

Matt DeRienzo   A recession, then a collapse

Andrew Losowsky   The year of resilience

Alice Antheaume   Are you fluent in AI?

Alfred Hermida   Going beyond mobile-first

Renée Kaplan   The year of quiet adjustments (shhh)

Corey Johnson   The pro-fact resistance

Almar Latour   Conquering calm

Juleyka Lantigua-Williams   Women of color will reclaim and monetize our time

Carlos Martínez de la Serna   The new journalism commons

Yvonne Leow   The rise of video messaging

Jennifer Choi   Standing up for us and for each other

Cristina Wilson   The year of the Instagram Story

Valérie Bélair-Gagnon   Seeking trust in fragmented spaces

Jennifer Coogan   The future is female

Mike Caulfield   Refactoring media literacy for the networked age

Richard J. Tofel   The platforms’ power demands more reporters’ attention

Kim Fox   Audience teams diversify their approach

Christopher Meighan   Passive partnership is in the rearview

Craig Newmark   Working together toward sustainable solutions

P. Kim Bui   The reckoning is only beginning

Imaeyen Ibanga   Longform video leads the way

Tamar Charney   We get serious about algorithms

Kyle Ellis   Let’s build our way out of this

Trushar Barot   The Jio-fication of India

Nushin Rashidian   Publishers seek ad dollar alternatives

José Zamora   Revenue-first journalism

Kelsey Proud   No, no, no

Jarrod Dicker   Honesty in advertising

Zizi Papacharissi   Women come back

Mandy Velez   texting is lit rn, fam

Frédéric Filloux   External forces

Lam Thuy Vo   Breaking free from the tyranny of the loudest

Andrew Haeg   The year journalists become relationship builders

Heather Bryant   Building the ecosystems for collaboration

Vanessa K. DeLuca   Women’s voices take center stage

Niketa Patel   Live journalism comes of age

Matt Boggie   The intellectual equivalent of the Dead Sea

Amy Webb   Listen to weak signals