Live journalism comes of age

“Live video experimentation is going to continue in 2018 with an eye towards nuanced coverage that audiences can relate to. This coverage will be brand safe and highly monetizable.”

Over the last few years, live video has taken center stage in many newsrooms across the globe, but it’s had to grow up in front of mass audiences both on- and off-platform.

Live video, or live journalism as I like to call it, will become much more sophisticated from a planning and production standpoint in 2018 as a result of vast amounts of experimentation in 2016 and 2017. From exploding watermelons to highly specialized live programs, content creators have experimented with many different formats, but there’s a new rise of thinking around live video, which consists of:

  • coverage that has a purpose or drives impact
  • quality over quotas
  • talking heads that bring fresh and diverse perspectives
  • or better yet, no talking heads in the field unless they can provide context and engage with the community and viewers

BuzzFeed News has a three-prong live strategy across Twitter:

  • A great example of a live program that cuts across the confines of broadcast news is BuzzFeed News’ AM2DM. AM2DM is a daily morning show that airs at 10 a.m. ET on Twitter which is geared towards folks on the go who aren’t in front of a TV, the at-work audience who are mostly watching the show on their laptops in the office or on their phones while hiding in the back of a meeting. What makes this format enticing is that BuzzFeed News is leveraging so many facets of their newsroom to cover a blend of hard news, entertainment and pop culture in a digestible fashion. BuzzFeed News utilizes Twitter’s premium live experience for AM2DM which seamlessly brings together the live broadcast, conversation on Twitter and allows for a diversity of opinions and interaction with the audience.
  • They have reporters in the field going live on Periscope daily from rallies and events.
  • They also use Producer to broadcast original shows around state elections like the Alabama Senate race.

All of this, coupled with using other platforms, has enabled BuzzFeed News to expand its reach and build new audiences.

Live video experimentation is going to continue in 2018 with an eye towards nuanced coverage that audiences can relate to. This coverage will be brand safe and highly monetizable, much like Bloomberg’s upcoming global social news network, Tic Toc, which is live on Twitter starting today.

It’s also a great sign that a digital upstart like Cheddar, whose main vehicle is live coverage, recently announced some strong hires to helm its editorial efforts.

Live journalism has become essential to advancing stories across platforms and the stage has been set.

Let me leave you with a quote from Hamlet (Act 1, scene 3, 78–82) that I like to keep in mind personally and professionally that applies to live journalism and this current shift of pivoting to video: “To thine own self but true.”

Niketa Patel is head of strategy for news at Twitter.

Claire Wardle   Disinformation gets worse

Bill Keller   A growing turn to philanthropy

Vivian Schiller   Pivot to tomorrow

Corey Johnson   The pro-fact resistance

Imaeyen Ibanga   Longform video leads the way

Paul Ford   Go global

Jessica Parker Gilbert   Design connects storytelling and strategy

Jacqui Cheng   Retailers move into content

Federica Cherubini   The rise of bridge roles in news organizations

An Xiao Mina   Memes and visuals come to the fore

Sally Lehrman   Trust comes first

Raju Narisetti   Mirror, mirror on the wall

Hossein Derakhshan   Television has won

Rodney Benson   Better, less read, and less trusted

Carrie Brown-Smith   Transparency finally takes off

Frédéric Filloux   External forces

Michael Kuntz   The only pivot that might work

Alastair Coote   The year of self-improvement

Rodney Gibbs   Tech workers turn to journalism

Aron Pilhofer   We can’t leave the business to the business side any more

Justin Kosslyn   The year journalists become digital security experts

Evie Nagy   Pivot to mobile video frustration

Michelle Ferrier   The year of the great reckoning

Niketa Patel   Live journalism comes of age

Valérie Bélair-Gagnon   Seeking trust in fragmented spaces

Jim Moroney   Newspapers have to be good enough for readers to pay for

Pablo Boczkowski   The rise of skeptical reading

Mira Lowe   The year of the local watchdog

Eric Nuzum   Beyond the narrative arc

Caitria O'Neill   The new court of public opinion

Miguel Castro   The arrival of the impact producer

Lucas Graves   From algorithms to institutions

Julia B. Chan   Looking for loyalty in all the right places

Nancy Watzman   Know thy TV

Cristina Wilson   The year of the Instagram Story

Dannagal G. Young   Stop covering politics as a game

Neha Gandhi   Filler killers

Craig Newmark   Working together toward sustainable solutions

Dan Newman   A return to trust

Tanzina Vega   It’s time for media companies to #PassTheMic

Kathleen McElroy   Building a news video experience native to mobile

Sarah Marshall   Loyalty as the key performance indicator

L. Gordon Crovitz   Serving readers over advertisers

Mandy Velez   texting is lit rn, fam

Jamie Mottram   From pageviews to t-shirts

Cory Haik   Suffering from realness, pivoting to impact

Vanessa K. DeLuca   Women’s voices take center stage

Pete Brown   Push alerts, personalized

Heather Bryant   Building the ecosystems for collaboration

Jennifer Choi   Standing up for us and for each other

S. Mitra Kalita   The arc of news and audience

Rasmus Kleis Nielsen   The Snapchat scenario and the risk of more closed platforms

Andrew Haeg   The year journalists become relationship builders

Jared Newman   Venture funding and digital news don’t mix

Jarrod Dicker   Honesty in advertising

Matt DeRienzo   A recession, then a collapse

Millie Tran and Stine Bauer Dahlberg   (Hint: It’s about your brand)

Michelle Garcia   Navigating journalistic transparency

Burt Herman   Things get real

Marcela Donini and Thiago Herdy   Collaboration is the way forward for Brazilian journalism

Matt Carlson   Attacks on the press will get worse

Mario García   Storytelling finally adapts to mobile

Errin Haines Whack   At the ballot, it’s time to count black women

Jassim Ahmad   Thriving on change

Sam Sanders   Shine the light on ourselves

Nathalie Malinarich   Peak push

Borja Echevarría   TV goes digital, digital goes TV

Amie Ferris-Rotman   More female reporters abroad (please)

Sam Ford   The year of investing in processes

Julia Beizer   A longer view on the pivot

Monique Judge   Letting black women tell their own stories

Alice Antheaume   Are you fluent in AI?

Jake Levine   The return to now

Debra Adams Simmons   And a woman shall lead them

Kawandeep Virdee   Zines had it right all along

Ernst-Jan Pfauth   Publishing less to give readers more

Elizabeth Jensen   Show your work

Emily Goligoski   Looking beyond news for inspiration

Richard J. Tofel   The platforms’ power demands more reporters’ attention

Betsy O'Donovan and Melody Kramer   Skepticism and narcissism

Ståle Grut   Reclaiming audience interaction from social networks

Alan Soon   The rise of start of psychographic, micro-targeted media

Tanya Cordrey   Finally, the seeds of radical reinvention

Kristen Muller   The year of the voter

Cindy Royal   Your journalism curriculum is obsolete

Caitlin Thompson   Podcasting models mature and diversify

Nicholas Quah   Stop talking trash about young people

Matt Thompson   Here come the attention managers

Basile Simon   We need better career paths for news nerds

Renée Kaplan   The year of quiet adjustments (shhh)

Juliette De Maeyer   A responsible press criticism

Dan Shanoff   You down with OTT? (Yeah, DTC)

Dheerja Kaur   Fun with subscription products

Francesco Marconi   The year of machine-to-machine journalism

Tim Carmody   Watch out for Spotify

Molly de Aguiar   Good journalism won’t be enough

Pia Frey   Address users as individuals

Kinsey Wilson   Facebook and Google: Help out or pay up

Alfred Hermida   Going beyond mobile-first

Damon Krukowski   Reviving the alt-weekly soul

Susie Banikarim   R.I.P. Pivot to Video (2017–2017)

Tracie Powell   The muting of underserved voices

Nikki Usher   The year of The Washington Post

Manoush Zomorodi   Self-help as a publishing strategy

Amy King   Let’s amplify visual voice

Edward Roussel   Eyes, ears, and brains

Kim Fox   Audience teams diversify their approach

P. Kim Bui   The reckoning is only beginning

John Keefe   Scooped by AI

Christopher Meighan   Passive partnership is in the rearview

Mike Caulfield   Refactoring media literacy for the networked age

Marie Gilot   No assholes allowed

José Zamora   Revenue-first journalism

Feli Sánchez   The year for guerrilla user research

Andrew Losowsky   The year of resilience

Nushin Rashidian   Publishers seek ad dollar alternatives

Andrew Ramsammy   The year ownership mattered

Eric Ulken   The year local publishers get smart(er) about change

Sydette Harry   Listen to your corner and watch for the hook

Amy Webb   Listen to weak signals

Ariana Tobin   Too tired to tap

Mariano Blejman   News games rule

Brian Lam   Sketchy ethics around product reviews

Ruth Palmer   Risks will grow for news subjects — especially minorities

Monika Bauerlein   The firehose of falsehood

Joanne McNeil   Gatekeeping the gatekeepers

Kelsey Proud   No, no, no

Charo Henríquez   Training is an investment, not an expense

Sue Schardt   Jump the niche

Jennifer Coogan   The future is female

Rachel Davis Mersey   AI, with real smarts

Carlos Martínez de la Serna   The new journalism commons

Almar Latour   Conquering calm

Matt Boggie   The intellectual equivalent of the Dead Sea

Emma Carew Grovum   Newsroom culture becomes a priority

Daniel Trielli   The rich get richer, the poor scramble

Alexios Mantzarlis   Moving fake news research out of the lab

Adam Thomas   Sharing is caring: The year of the mentor

Hannah Cassius   The year of the echo-chamber escapists

Ray Soto   VR reaches the next level

Yvonne Leow   The rise of video messaging

Taylor Lorenz   Social and media will split

Helen Havlak   Keywords, not publishers, power the world’s biggest feeds

Corey Ford   The empire strikes back

Lanre Akinola   Making noise is not a strategy

Joyce Barnathan   It will be harder to bury the news

Tamar Charney   We get serious about algorithms

Rachel Schallom   Better design helps differentiate opinion and news

C.W. Anderson   The social media apocalypse

Will Sommer   The year local media gets conservative

Lam Thuy Vo   Breaking free from the tyranny of the loudest

Joanne Lipman   Journalists inventing revenue streams

Jesse Holcomb   Information disorder, coming to a congressional district near you

Steve Grove   The midterms are an opportunity

Juleyka Lantigua-Williams   Women of color will reclaim and monetize our time

Raney Aronson-Rath   Transparency is the antidote to fake news

Felix Salmon   Covering bitcoin while owning bitcoin

David Skok   Finding an information-life balance

Luke O'Neil   The end is already here

Mary Meehan   Real lives are at stake in rural areas

Jim Brady   With the people, not just of the people

Nicholas Diakopoulos   Fortifying social media from automated inauthenticity

Laura E. Davis   Writing answers before you know the question

Doris Truong   Computer vision vs. the Internet vigilantes

Mi-Ai Parrish   Blockchain and trust

Mary Walter-Brown   Show a little vulnerability

Zizi Papacharissi   Women come back

Kyle Ellis   Let’s build our way out of this

Rubina Madan Fillion   Unlocking the potential of AI

Rick Berke   Value is the watchword

Trushar Barot   The Jio-fication of India

Umbreen Bhatti   The trust problem isn’t new

Usha Sahay   Wallets get opened

Jennifer Brandel and Mónica Guzmán   The editorial meeting of the future

Sara M. Watson   Feeds will open up to new user-determined filters

Mariana Moura Santos   Think local, act global