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“I believe, if we do our job as well as we can, we’re going to make sports fans into even bigger sports fans, and we’re going to make people who aren’t yet sports fans into sports fans.”
Atlanta-based Cox Enterprises has spent the past decade selling off most of its media properties as it brings in billions from cable. So why dive back in?
After a two-week free trial, Axios Pro costs $600/year for one newsletter or $1,800/year for all Pro newsletters. (There’s no monthly option.)
“As time goes on, even when you’re financially successful in media, the tendency is to do more and more stuff. If I look at media companies who are poorly run, everyone is really busy, stressed out, and they’re not making money.”
Some of your email audience is engaged, and some of it isn’t. So why do we treat them all the same?
Who needs a ton of words?
“I look at Axios as a rolling R&D lab,” Jim VandeHei, chairman and CEO of the new venture, said in a Q&A.