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Voice of San Diego is spearheading a team to help other smaller news outlets build membership programs
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Articles by Fiona Spruill

Fiona Spruill is head of global growth at Meetup. She’s a former editor of emerging platforms at The New York Times.
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“As anyone with an Apple Watch will tell you, though, it’s all about the notifications, not the apps. The taps on my wrist make it abundantly clear just how dumb most notifications are.”
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“Smart journalists should experiment now, because at least one of these devices will move out of the geeks-only realm before we know it.”
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“The numbers speak for themselves. In the next 12–18 months, many news organizations will cross the 50 percent threshold where more users are visiting on phones and tablets than on desktop computers and laptops.”