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PressPad, an attempt to bring some class diversity to posh British journalism, is shutting down
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Articles by Madeline Welsh

Madeline Welsh is a 2015 Google Journalism Fellow at Nieman Lab. Currently an M.A. candidate in journalism at New York University’s Studio 20, she spent the previous three years in Cairo, where she was assistant editor of the Cairo Review of Global Affairs. As a direct consequence of this period in her life, she continues to hold strong opinions on the best (and worst) types of Egyptian street food.
@madelinebwelsh
And why are offline reading apps still so stodgy?
For its latest experiment, the newspaper’s Mobile Innovation Lab compared the two livestreaming platforms and the engagement generated on each.
By creating locally focused series of short online videos and partnering with local outlets in early primary and caucus states, the company aims to capture some of the digital political ad dollars that could otherwise go elsewhere.
“In six months, I’d love to have done a couple of experiments, learn from them, and hopefully have had as many failures as successes.”
“We hope people see this as the moment when VR went mainstream.”
A workshop created by Vox and Spotify brought designers and teens together to brainstorm new possibilities for communication.
“This isn’t going to be the thing that saves journalism or The Salt Lake Tribune, but I think it’s another oar in the water.”