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When 9.4 million followers isn’t enough: NBC News will shut down the Breaking News app on Dec. 31
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Articles by Shane Snow

Shane Snow is a New York City-based technology journalist and web entrepreneur. Originally from Idaho, he studied business at BYU-I and journalism at Columbia University, lived in Hawaii, and built several web companies, including Contently.com.
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The cofounder of a sponsored-content company says that missteps like The Atlantic’s are part of a new revenue stream’s growing pains.