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The site was founded in 1998 by Ken Fisher, who remains its editor-in-chief. It was acquired by Conde Nast in 2008 for about $25 million and had a staff of about 10 as of 2009. (It added full-time sales staff in 2012.) While the site is relatively small to with other tech blogs like TechCrunch and Gizmodo, it is quite influential and is known for its in-depth articles.
Ars Technica has sold premium-content subscriptions since 2001, though it is primarily funded by advertising. In 2010, it tried blocking its site to users who used ad-blocking web browsers. The site has also sold some of its content as Kindle ebooks.
Amazon.com is the largest Internet retailer in the United States and one of the largest retailers of any kind in the world. Founded by Jeff Bezos in 1994, Amazon began as a bookseller but quickly branched out into many other areas. In 2006, the company launched Amazon Web Services, a suite of cloud-based products used…