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Neighborlogs is a blogging platform for neighborhood-level news sites.
Neighborlogs, a for-profit venture owned by the Seattle company Instivate, was launched in 2007 by Scott Durham. About 70 online-only news sites use its free platform as of March 2010. The site is currently in private beta.
The Neighborlogs platform lets local publishers sell ads at their own rates with a tool called InstiAds. Instivate takes a 20-percent cut for all ads sold. Neighborlogs sites also share revenue from the Seattle Indie Advertising Network.
Neighborlogs’ largest site is Capitol Hill Seattle, which moved to the Neighborlogs platform in 2008 and won a Society for Professional Journalists award in May 2010. Capitol Hill Seattle is run by Neighborlogs vice president Justin Carder, but anyone can post content to the blog.
The Seattle Times is the largest daily newspaper in Washington and the only major daily newspaper in the Seattle area. The Times was founded in 1891 and has been owned since 1896 by the Blethen family, making it one of the last major family-run newspapers in the United States. (The McClatchy Co. owns a minority…