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Neighborlogs is a blogging platform for neighborhood-level news sites.
Neighborlogs, a for-profit venture owned by the Seattle company Instivate, was launched in 2007 by Scott Durham. About 70 online-only news sites use its free platform as of March 2010. The site is currently in private beta.
The Neighborlogs platform lets local publishers sell ads at their own rates with a tool called InstiAds. Instivate takes a 20-percent cut for all ads sold. Neighborlogs sites also share revenue from the Seattle Indie Advertising Network.
Neighborlogs’ largest site is Capitol Hill Seattle, which moved to the Neighborlogs platform in 2008 and won a Society for Professional Journalists award in May 2010. Capitol Hill Seattle is run by Neighborlogs vice president Justin Carder, but anyone can post content to the blog.
The Zonie Report was a local online news site that covered the state of Arizona. The Report ran from 2006 to March 2010, when its founder and editor, Adam Klawonn, shut it down to focus on his work at Phoenix magazine and a mobile light-rail publication called CityCircles. The Report lost money and had a…