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O Globo (The Globe) is a newspaper from Brazil, where it is one of the three most-read dailies.
With an online version since 1996, O Globo has rapidly expanded its presence on various digital platforms. In 2008, it became the first news organization in Latin America to make available its content on Kindle (Amazon’s e-book reader); and in 2012, it launched O Globo a Mais, an evening edition exclusively designed for its iPad app.
The transition strategy has been successful. O Globo’s website has more than 2,3 million registered subscribers and 350,000 unique visitors every day; and thanks to the evening edition for iPad, the average time readers spend consuming its content has tripled.
CBS News is the news division of the American television network CBS, which is owned by the media conglomerate Viacom. CBS’ news programs include the CBS Evening News, the long-running newsmagazine 60 Minutes, the morning program The Early Show, and the Sunday morning talk show CBS News Sunday Morning. CBS has been for years the…