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The blog was founded in 2003 by New Zealand resident Richard MacManus, who remains its editor. MacManus fully owned the blog until December 2011, when he sold it to SAY Media of San Francisco. He began blogging full-time in 2005. The blog generates revenue through advertising, researched reports and events.
Since 2008, the blog has had a syndication partnership with The New York Times. The site also has editions devoted to France, Spain, Brazil and China, as well as sites dedicated to enterprise, business, startups and cloud computing. ReadWrite has no central office, with employees working from around the world using cloud-based tools.
Reddit is a social news aggregator and discussion forum owned by Conde Nast. Users, called “redditors,” submit links or short posts and decide what stories are important by voting them up or down. The Reddit home page automatically displays the most popular stories. Redditors who share popular articles gain “karma,” a score that is displayed…