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The Sacramento Press is a for-profit online local news organization that covers Sacramento, Calif.
It had an editorial staff of three in 2012, along with numerous unpaid contributors, about 110 of whom wrote articles each month. By late 2013, prior to its sale, the staff had dwindled to one editor. The site laid off two executives in 2011. The site was not profitable at that time and remained unprofitable in 2012. It reported $275,000 in revenue in 2010 and projected $300,000 in revenue in 2011, and reported $30,000 a month in 2012. The site reported 200,000 pageviews and 75,000 unique visitors per month as of 2012.
In November of 2010, Ilfeld and co-founder Geoff Samek rebranded Sacramento Press and its subsidiaries as Macer Media (”macer” is Latin for “lean”).
The UpTake is a nonprofit user-driven video news site based in St. Paul, Minn. The site trains people in video-based journalism and publishes their work, often using crowdsourced assignments. It was founded in 2007 by Chris Dykstra, Jason Barnett and Chuck Olsen. The UpTake receives its revenue from donations, as well as video licensing and…