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SF Appeal is an online news organization in San Francisco.
The Appeal is a for-profit site, with revenue coming in through advertising. Its content centers on entertainment, media and local politics. As of September 2011, the site was receiving an average of about 170,000 unique visits per month.
The McClatchy Company is the nation’s third-largest newspaper company, with 29 daily newspapers including the Kansas City Star, the Sacramento Bee, and the Miami Herald. McClatchy is a publicly traded company based in Sacramento, Calif., where its flagship paper, the Sacramento Bee, was founded in 1857. The company was owned by the McClatchy family until…