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Articles tagged Mashable (9)

Mashable_GrumpyCat-cc
The site known for social media and tech coverage has hired nearly 30 more editorial staffers since October and, like BuzzFeed before it, is expanding into more general interest news.
chat-apps-world-illo
The BBC is on WhatsApp, WeChat, BBM, and Mxit, doing reporting and reaching new audiences. Can news organizations scale chat apps up from one-to-one to one-to-many?
3.14.2014 weather
Weather stories are data-driven and quantitative, but they can also be personal and pack an emotional punch — which is why weather maps gone viral can spread wrong information quickly.
nbc-news-cc
If you can’t afford to create yesterday’s content on today’s budget, smart partnering can be around the problem.
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Most news stories have a pitifully brief shelf life. Through content marketing, a growing number of media companies are trying to give those stories a second (or a third, or a fourth) life.
June 29, 2011
February 8, 2011
December 21, 2010
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The newsonomics of the millennial moment
The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
803A mixed bag on apps: What The New York Times learned with NYT Opinion and NYT Now
The two apps were part of the paper’s plan to increase digital subscribers through smaller, targeted offerings. Now, with staff cutbacks on the way, one app is being shuttered and the other is being adjusted.
413The new Vox daily email, explained
The company’s newsletter, Vox Sentences, enters an increasingly crowded inbox. Can concise writing and smart aggregation on the day’s news help expand their audience?
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