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Articles tagged Slate (54)

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“We can’t be like, well, our first issue was really diverse, and that’s enough. It has to be ongoing.”
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Plus: More on the lack of podcasts for kids, WBUR builds on partnerships, and a pregnancy podcast releases all episodes Netflix-style.
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Plus: Scripps wants to expand Earwolf beyond comedy; NPR’s on-demand audience grows, while live-streaming stalls; Modern Love becomes a podcast; and more.
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But it’s a real and growing factor on desktop browsers, which has gotten many news organizations thinking about how to respond to the adblocking threat. Here are some of the strategies they’re trying.
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“If we end up making more money as a publisher, that’s fantastic. I don’t think that’s going to be an afterthought or byproduct; I think there is a way to win from the business perspective.”
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“I don’t consider it advertising. It’s a podcast show that just happens to be produced by a brand instead of a network.”
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Instead of using stock photos or Creative Commons images, Pando, Hazlitt, Slate, Fusion, and The Guardian are betting on the value of using original art with their stories.
Roman Mars at TED2015 - Truth and Dare, Session 10, March 16-20, 2015, Vancouver Convention Center, Vancouver, Canada. Photo: Bret Hartman/TED
“That’s part of the strategy. Make the funnel as big as you can, make people really excited about supporting your content, and then you have a relationship to work with and follow up on.”
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Executives from The New York Times, Slate, The Atlantic, Wired, Mashable, The Seattle Times, Vox Media, and Newsweek say native advertising continues to be a success. But many are still trying to find the right approach to mobile ads.
What to read next
0BuzzFeed’s Another Round podcast is partnering with a social audio app to let listeners submit their stories
The podcast is working with the app, Rolltape, to make it easier for listeners to submit their own audio.
0In 60 days, drone journalism will be legally possible in any U.S. newsroom
“There are still challenges, and we haven’t even talked about state and local laws that have been piling up while the FAA lumbered toward today. But the future of drones in journalism is much brighter today than it has ever been.”
0Honolulu Civil Beat, after six years of trying life as a for-profit, is becoming a nonprofit after all
The Pierre Omidyar-backed news site is dropping its paywall and launching a membership program as part of the change.
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
Drudge Report
INDenverTimes
Press+
Reddit
The Daily Beast
SeeClickFix
The Washington Post
The Batavian
Austin American-Statesman
Quartz
Hearst
New York