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Articles tagged ad networks (16)

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The impact of Do Not Track on news outlets and the complexities of filter bubbles and polarization: all that and more in this month’s roundup of the academic literature.
jeff jarvis nj news
From microgrants to business training to better tech platforms, the local news ecosystem Patch left behind could end up richer than the one that it debuted in.
connecticut
With 80 members and growing, a news network in Connecticut tries to help local news scale.
reston now homepage final
“If everybody’s focused on the billion-dollar opportunity in local, they’re going to be missing out on a lot of other opportunities, because this isn’t a billion-dollar space.”
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Celebrities have been selling tweets to advertisers for years now. Now the Associated Press is giving it a try.
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ChiAd wants to find safety — and money — in numbers. Megan Garber
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TPM is parlaying reader engagement into a business model by focusing on direct ad sales. Megan Garber
January 5, 2011
September 30, 2010
July 22, 2009
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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
579What USA Today Sports learned covering the Final Four on Periscope and Snapchat
These new platforms are optimized for realtime news on phones, but there are lots of questions for news organizations — from what content to share to how to measure their effectiveness.
366The Winnipeg Free Press is launching a paywall that lets readers pay by the article
Are you one of those who’s argued an “iTunes for news” model could rebuild newspapers’ business model? Look to Canada for a paper that’s going to give it a go.
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