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Articles tagged analytics (46)

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Crowdsourcing tiny snippets of time, building the news around analytics, and how Twitter is weird during big news events: all that and more in this month’s roundup of the academic literature.
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The Times’ director of news analytics explains its new Package Mapper tool: “Every URL is a potential starting point for readers.”
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A small team at NPR was given six weeks of development resources to build an analytics dashboard.
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The senior vice president of strategy at News Corp has some ideas about how to determine how outlets are really managing the disruption of their businesses — and newsrooms.
rizz'd
They drive huge engagement and otherworldly pageviews. From internal analytics to a flexible CMS, the recent quiz boom provide a useful peek into how BuzzFeed sees itself as a platform.
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“Attention minutes” combine traditional metrics with measurements aimed at figuring out how much time readers really spend with content.
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In rough chronological order, and with a pinch of design inspiration from BuzzFeed. Joshua Benton
What to read next
1020
tweets
The newsonomics of the millennial moment
The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
803A mixed bag on apps: What The New York Times learned with NYT Opinion and NYT Now
The two apps were part of the paper’s plan to increase digital subscribers through smaller, targeted offerings. Now, with staff cutbacks on the way, one app is being shuttered and the other is being adjusted.
413The new Vox daily email, explained
The company’s newsletter, Vox Sentences, enters an increasingly crowded inbox. Can concise writing and smart aggregation on the day’s news help expand their audience?
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