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Articles tagged analytics (77)

Plus: 60dB goes to Google, waiting (and waiting) for Apple’s new analytics, and the best podcast-related reads of the past few weeks.
“Subscriptions only matter if organizations have a strong sense of who they are. One of the tolls of the platforms has been to sap us of that sort of identity.”
A new ICFJ survey found, for instance, that people with digital-focused titles like “digital content producer,” “social media editor” or “analytics editor” made up just 18 percent of newsroom positions.
That’s the argument of the BBC’s Trushar Barot, who believes voice AI is the biggest technology revolution that the news industry is missing — and that it’s not too late to do something about it.
Multiple versions of articles — with different headlines but also of different lengths and using different thumbnail art — are shown to BuzzFeed.com visitors until a winning combination emerges after a couple of hours.
Опубликованный пост при этом не выглядит как один и тот же пост: посетители BuzzFeed.com видят разные его версии – различной длины, с разными заголовками и по-разному оформленные – до тех пор, пока через пару часов редакторы не выберут наиболее выигрышный вариант.
Uma postagem publicada, é claro, nunca é apenas uma publicação: várias versões da mesma –com manchetes diferentes, mas também tamanhos diferentes e artes em miniatura diferentes– são mostradas aos visitantes do BuzzFeed.com até a combinação vencedora emergir após algumas horas.
Un post publicado, por supuesto, nunca es solo un post: varias versiones del mismo –con titulares diferentes, pero también de diferentes longitudes y utilizando diferentes imágenes en miniatura– se muestran a los visitantes de BuzzFeed.com, hasta que la combinación ganadora emerge después de un par de horas.
Do paying users behave differently than non-paying users?
Plus: Roman Mars has a new show; First Look’s Leital Molad on how a job at WNYC led her to podcasts.