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Articles tagged analytics (47)

GuardianLobby
Since its launch in 2011, The Guardian has consistently made changes to its in-house analytics tool, Ophan.
library-shelves-of-academic-journals-cc
Crowdsourcing tiny snippets of time, building the news around analytics, and how Twitter is weird during big news events: all that and more in this month’s roundup of the academic literature.
traffic-cop-cc
The Times’ director of news analytics explains its new Package Mapper tool: “Every URL is a potential starting point for readers.”
NPR_NewsRoom2-cc
A small team at NPR was given six weeks of development resources to build an analytics dashboard.
elephant-in-the-room
The senior vice president of strategy at News Corp has some ideas about how to determine how outlets are really managing the disruption of their businesses — and newsrooms.
rizz'd
They drive huge engagement and otherworldly pageviews. From internal analytics to a flexible CMS, the recent quiz boom provide a useful peek into how BuzzFeed sees itself as a platform.
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“Attention minutes” combine traditional metrics with measurements aimed at figuring out how much time readers really spend with content.
top10-notification
In rough chronological order, and with a pinch of design inspiration from BuzzFeed. Joshua Benton
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Snapchat’s new Discover feature could be a significant moment in the evolution of mobile news
By putting mobile-native news adjacent to messages from friends, Snapchat could be helping create part of the low-friction news experience many want and need.
750Snapchat stories: Here’s how 6 news orgs are thinking about the chat app
From live events to behind-the-scenes tours, The Huffington Post, Fusion, Mashable, NPR, Philly.com, and The Verge tell us how they’re approaching Snapchat.
714Here’s how the BBC, disrupted by technology and new habits, is thinking about its future
The British broadcaster released a new report looking at the future of news as it looks toward its royal charter renewal in 2017.
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