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The New York Times is trying to narrow the distance between reporters and analytics data
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Articles tagged analytics (63)

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It’s building on its in-house analytics dashboard, Stela, with the goal of making audience engagement data easy to find, simple to understand, and even fun to use.
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What happens when you bring real-time, on-demand analytics to Slack?
Mathias Doepfner - CEO Axel Springer SE und Jan Eric Peters - Chefredakteur DIE WELT - bei der Eröffnung des neuen Newsroom

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Every story’s performance reduced to a single score: a reductionist take on journalism or a way to make a news organization’s values concrete?
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“This tool and the functionalities we’ve structured into it are very much trying to…translate into journalese, into newsroom vernacular, all of the metrics of engagement.”
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Plus: 1 in 5 Americans now listens to podcasts (sort of), Night Vale expands, and WNYC goes local and limited-run to cover gentrification in Brooklyn.
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A new report finds wide gaps in how different news outlets are using analytics to drive their editorial strategy: “Analytics can be about more than having a big screen with numbers that go up and down.”
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Plus: Remixing podcast talent to build new shows, Google prepares to enter the market in a big way, and how to avoid “radiosplaining.”
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“You have to think about your brand as an interconnected ethos that should exist in multiple places.”
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“It’s a beautiful thing when the powerful, public service, noble interests of journalism actually align with your business model.”