Apple now won’t kneecap the ad tech industry — for all the good and bad that implies — until early 2021. Publishers should use the extra time to get their data houses in order.
For more than a decade, handing 30 percent of subscription revenues to the tech giants has just been the cost of doing business. A gaming fight could unlock new ways to pay.
Data from Germany finds that Apple Podcasts users devote about 23 percent of their podcast listening to news shows — versus just 8 percent for Spotify users.
By giving advertisers better targeting and better data, the streaming giant is using a weapon unavailable to the open podcast space, which still mostly sees ads as opaque MP3 files.
Doctor, Ken. "Newsonomics: Will Facebook’s new news tab be a milestone or millstone?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 26 Oct. 2019. Web. 17 Apr. 2024.
APA
Doctor, K. (2019, Oct. 26). Newsonomics: Will Facebook’s new news tab be a milestone or millstone?. Nieman Journalism Lab. Retrieved April 17, 2024, from https://www.niemanlab.org/2019/10/newsonomics-will-facebooks-new-news-tab-be-a-milestone-or-millstone/
Chicago
Doctor, Ken. "Newsonomics: Will Facebook’s new news tab be a milestone or millstone?." Nieman Journalism Lab. Last modified October 26, 2019. Accessed April 17, 2024. https://www.niemanlab.org/2019/10/newsonomics-will-facebooks-new-news-tab-be-a-milestone-or-millstone/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2019/10/newsonomics-will-facebooks-new-news-tab-be-a-milestone-or-millstone/
| title = Newsonomics: Will Facebook’s new news tab be a milestone or millstone?
| last = Doctor
| first = Ken
| work = [[Nieman Journalism Lab]]
| date = 26 October 2019
| accessdate = 17 April 2024
| ref = {{harvid|Doctor|2019}}
}}
