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Articles tagged audience tracking (3)

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The Times’ director of news analytics explains its new Package Mapper tool: “Every URL is a potential starting point for readers.”
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The analytics company has venture funding from the Knight Foundation to help publishers get better data for advertising and editorial purposes.
September 14, 2010
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Wearables could make the “glance” a new subatomic unit of news
“The audience wants to go faster. This can’t be solved with responsive design; it demands an original approach, certainly at the start.”
677Designer or journalist: Who shapes the news you read in your favorite apps?
A new study looks at how engineers and designers from companies like Storify, Zite, and Google News see their work as similar — and different — from traditional journalism.
596Ken Doctor: Guardian Space & Guardian Membership, playing the physical/digital continuum
The Guardian is making its biggest bet on memberships and events by renovating a 30,000 square foot space to host live activities in the heart of London.
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