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Articles tagged audience (100)

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The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
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America’s largest newspaper company says it’s building for the future. But it’s hurting its own value proposition in the process.
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From wire services to classifieds to news networks, some key elements of the news ecosystem we know are changing — often without much notice.
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Three products — Circa, NRCQ, and News Republic — are trying to tackle a big question: How do we optimize news for reading on mobile devices? Despite the common goal, they’re taking different approaches.
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The mobile-first, obsessions-driven business news site from Atlantic Media has a lot of new competition — but it also has some opportunities for growth.
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As a small band of ex-Posties launch the much watched Vox, the paper’s top editor sees better days ahead for many outlets new and old.
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Project Thunderdome is dead and DFM will soon put its newspapers on the auction block. Are the new rounds of investors who bought into newspapers over the past half-decade getting antsy?
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The product is compelling and a big step forward for The New York Times in a number of ways. But can a $2-a-week iPhone app compete with the free and open web?
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UC Berkeley’s cutting loose Mission Local doesn’t recognize that audience building, community outreach, and partnerships are core to the modern journalists’ work.
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The newsonomics of the millennial moment
The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
803A mixed bag on apps: What The New York Times learned with NYT Opinion and NYT Now
The two apps were part of the paper’s plan to increase digital subscribers through smaller, targeted offerings. Now, with staff cutbacks on the way, one app is being shuttered and the other is being adjusted.
413The new Vox daily email, explained
The company’s newsletter, Vox Sentences, enters an increasingly crowded inbox. Can concise writing and smart aggregation on the day’s news help expand their audience?
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