“You could spend hours a day on our home page and read seemingly everything that our newsroom produces and not come across much of our audio. That has increasingly felt odd to us.”
“No matter the amount of tweeting or social media promotion that you might do, [the place] where you need to look to grow your audience is existing podcasts.”
The social media service is tapping into the creativity, intimacy, and authenticity that audio can deliver, a trend that lies at the heart of the current golden age of podcasting.
Owen, Laura Hazard. "Google is launching a voice-driven version of Google News for smart speakers and phones." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 6 Dec. 2018. Web. 15 Mar. 2024.
APA
Owen, L. (2018, Dec. 6). Google is launching a voice-driven version of Google News for smart speakers and phones. Nieman Journalism Lab. Retrieved March 15, 2024, from https://www.niemanlab.org/2018/12/google-is-launching-a-voice-driven-version-of-google-news-for-smart-speakers-and-phones/
Chicago
Owen, Laura Hazard. "Google is launching a voice-driven version of Google News for smart speakers and phones." Nieman Journalism Lab. Last modified December 6, 2018. Accessed March 15, 2024. https://www.niemanlab.org/2018/12/google-is-launching-a-voice-driven-version-of-google-news-for-smart-speakers-and-phones/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/12/google-is-launching-a-voice-driven-version-of-google-news-for-smart-speakers-and-phones/
| title = Google is launching a voice-driven version of Google News for smart speakers and phones
| last = Owen
| first = Laura Hazard
| work = [[Nieman Journalism Lab]]
| date = 6 December 2018
| accessdate = 15 March 2024
| ref = {{harvid|Owen|2018}}
}}