Blendle has been selling news by the article for nearly a decade, but “very limited” demand and the rise of digital subscriptions have done the idea in.
Read now, buy later: “We defer the time when you have to register and pay to a later stage, letting you convince yourself of the content, of the quality of the content, of the benefits that are offered to you.”
Last year, the Canadian daily became the first North American paper to introduce per-article payments. It’s found fewer takers than expected, but they’re buying more on average.
The Wall Street Journal, Washington Post, Time, and more are now publishing on the Netherlands-based micropayment platform. Will a market awash in free content be interested?
“I’m an optimist about human nature — I like to think that most people aren’t freeloaders, they just might not want to compensate sites by dealing with advertising.”
Wang, Shan. "Tipsy, a simple Chrome extension, bets on readers who want to pay a little for the content they consume." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 16 Nov. 2015. Web. 25 Apr. 2024.
APA
Wang, S. (2015, Nov. 16). Tipsy, a simple Chrome extension, bets on readers who want to pay a little for the content they consume. Nieman Journalism Lab. Retrieved April 25, 2024, from https://www.niemanlab.org/2015/11/tipsy-a-simple-chrome-extension-bets-on-readers-who-want-to-pay-a-little-for-the-content-they-consume/
Chicago
Wang, Shan. "Tipsy, a simple Chrome extension, bets on readers who want to pay a little for the content they consume." Nieman Journalism Lab. Last modified November 16, 2015. Accessed April 25, 2024. https://www.niemanlab.org/2015/11/tipsy-a-simple-chrome-extension-bets-on-readers-who-want-to-pay-a-little-for-the-content-they-consume/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/tipsy-a-simple-chrome-extension-bets-on-readers-who-want-to-pay-a-little-for-the-content-they-consume/
| title = Tipsy, a simple Chrome extension, bets on readers who want to pay a little for the content they consume
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 16 November 2015
| accessdate = 25 April 2024
| ref = {{harvid|Wang|2015}}
}}
