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How the Swiss newspaper NZZ is building products to try and cultivate new paying audiences
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Articles tagged Brian McGrory (8)

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But the site may live on under other management. “We simply haven’t been able to develop the financial model of big-ticket, Catholic-based advertisers that was envisioned when we launched Crux back in September 2014.”
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The Boston Globe is doing just that, and it seems to be working. It might be the foundation of a sustainable revenue model for local newspapers.
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The Boston Globe is betting that Crux, a standalone Catholic news site, will serve a new, global audience.
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The Globe is switching to a metered paywall and turning Boston.com into an independent news site. Now the paper plans to increase its digital presence with new sites covering technology and religion.
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BostonGlobe.com is increasing subscribers, and Boston.com is finding new ways to make money. But as buyers look at New England institution, how is it juggling its two-brand strategy?
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Will The New York Times Co., in a final act of stewardship, take less money for the Globe if it means selling to a buyer who’ll keep its journalism strong?