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Articles tagged Chartbeat (33)

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“The model is designed to reward engagement and loyalty. We think those things are the currency of publishing in the future, that relationship with the consumer. The better you do at that, the better you do under Scroll.”
Without a News Feed to scroll through, more people head directly to news sites for their information fix.
New metrics specifically for news articles.
It’s driving over 100 million visits a month to news sites in the United States — on Android alone. And it’s an even bigger factor in France, Argentina, Brazil, and elsewhere.
It’s already driving almost as many visits as Twitter, and publishers have no idea why their stories get chosen (or don’t).
“Let’s put the nail in the coffin of chasing clicks and likes.”
Will more than 2 percent of digital readers ever pay for news? “There is a whole universe living between ads and subscriptions.”