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O'Donovan, Caroline. "Write a longform article publicly and gradually, and viewers might actually stick around to read it." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 13 May. 2013. Web. 16 Apr. 2024.
APA
O'Donovan, C. (2013, May. 13). Write a longform article publicly and gradually, and viewers might actually stick around to read it. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2013/05/write-a-longform-article-publicly-and-gradually-and-viewers-might-actually-stick-around-to-read-it/
Chicago
O'Donovan, Caroline. "Write a longform article publicly and gradually, and viewers might actually stick around to read it." Nieman Journalism Lab. Last modified May 13, 2013. Accessed April 16, 2024. https://www.niemanlab.org/2013/05/write-a-longform-article-publicly-and-gradually-and-viewers-might-actually-stick-around-to-read-it/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/05/write-a-longform-article-publicly-and-gradually-and-viewers-might-actually-stick-around-to-read-it/
| title = Write a longform article publicly and gradually, and viewers might actually stick around to read it
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 13 May 2013
| accessdate = 16 April 2024
| ref = {{harvid|O'Donovan|2013}}
}}
