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Articles tagged Columbus Dispatch (6)

dale-hansen
Even as they try to beef up video views on their own sites, news outlets should stay aware of viral opportunities that might exist on other platforms like YouTube.
angel-stadium-cc
Aaron Kushner and Co. are bucking the emerging conventional wisdom around paywalls and trying new twists on some popular ideas.
hg-wells-the-time-machine
Paywalls are generating real money for American newspapers in 2013. But would they have in 2007, or 2002, or 1997? Ken Doctor
columbus-dispatch-cc
In Ohio, The Columbus Dispatch is finding returns on reinventing its oldest platform — print.
cincytabloid
One reason: Print is a mobile product, too.
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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
889A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
448This is my next step: How The Verge wants to grow beyond tech blogging
“We want to use technology as a way to define pop culture, in the way Rolling Stone used music and Wired used the early Internet.”
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