Nieman Foundation at Harvard
America’s Test Kitchen, “the Consumer Reports of cooking,” wants to grow to new platforms
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Articles tagged Comscore (11)

jeff bezos
“We’re doing it now with more resources and we have a lot of patience for that job.”
Social distribution and the open web generate huge numbers — but readers who use news organizations’ native smartphone apps are far more loyal and engaged. In today’s economics of news, those readers are paying more of the bills.
It depends on whether you think the brighter future for news lies in readers or advertisers paying the bills. But then again, an FT sale may involve as much ego as accounting.
The new tool, developed at Columbia, aims to help newsrooms measure the qualitative and quantitative impact of their stories after publication — not just in terms of pageviews.
The FT is a leader in crossing over from print — digital subscribers now make up 70 percent of its paying audience, a number that keeps growing.
Maybe it’s not quite as big a change as the rise of the web — but the rise of the smartphone deserves to be in the conversation. And traditional news companies are falling behind.
times opinion
The Times’ effort to give readers a free taste of its opinion pieces wasn’t generating enough of an impact on paid subscriptions to be worthwhile. Linda Kinstler
Tablets get used at the times of day that used to be the domain of the morning and afternoon newspaper. Joshua Benton
June 15, 2011
June 7, 2011
What to read next
Instant Articles get shared more than old-fashioned links, plus more details from Facebook’s news push
“That’s what we can do, as a platform: be really responsive to what publishers want out of us.” Also coming up: A major move into international markets.
616How one blog helped spark The New York Times’ digital evolution
“I certainly had editors tell me that I shouldn’t be wasting my time on Bird Week. But that was the best part of City Room…We were like unsupervised children.”
572News outlets left and right (and up, down, and center) are embracing virtual reality technology
Among those experimenting is The Wall Street Journal, which plans to open source its 360-degree mobile video and VR technology and hopes to turn VR into more of a mainstay of its storytelling.
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