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Articles tagged Comscore (7)

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The FT is a leader in crossing over from print — digital subscribers now make up 70 percent of its paying audience, a number that keeps growing.
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Maybe it’s not quite as big a change as the rise of the web — but the rise of the smartphone deserves to be in the conversation. And traditional news companies are falling behind.
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The Times’ effort to give readers a free taste of its opinion pieces wasn’t generating enough of an impact on paid subscriptions to be worthwhile. Linda Kinstler
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Tablets get used at the times of day that used to be the domain of the morning and afternoon newspaper. Joshua Benton
June 15, 2011
June 7, 2011
October 19, 2010
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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
579What USA Today Sports learned covering the Final Four on Periscope and Snapchat
These new platforms are optimized for realtime news on phones, but there are lots of questions for news organizations — from what content to share to how to measure their effectiveness.
366The Winnipeg Free Press is launching a paywall that lets readers pay by the article
Are you one of those who’s argued an “iTunes for news” model could rebuild newspapers’ business model? Look to Canada for a paper that’s going to give it a go.
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