All entries tagged: Detroit Free Press

Keeping Martin honest: Checking on Langeveld’s predictions for 2009

[A little over one year ago, our friend Martin Langeveld made a series of predictions about what 2009 would bring for the news business — in particular the newspaper business. I even wrote about them at the time and offered up a few counter-predictions. Here's Martin's rundown of how he fared. Up next, we'll post [...]

How The Huffington Post uses real-time testing to write better headlines

From direct mail to web design, A/B testing is considered a gold standard of user research: Show one version to half your audience and another version to the other half; compare results, and adjust accordingly. Some very cool examples include Google’s obsessive testing of subtle design tweaks and Dustin Curtis’ experiment with direct commands and [...]

Thinking about the economics of news over coffee

The Detroit Free Press recently staged a promotion with Panera, the baked-goods purveyor, that offers a nice lesson in the economics of charging for news. Patrons who purchased a cup of coffee could also grab a copy of the Freep for a penny. More than 1,600 people took advantage of the offer each day, according [...]

Bob Giles on the Detroit newspapers

Bob Giles is (a) my boss here at the Nieman Foundation and (b) the former editor and publisher of The Detroit News. So I wanted to get his views of the Detroit newspapers’ massive announcement yesterday that they would no longer be offering home delivery seven days a week. Here’s our 11-minute conversation, in which [...]

2 comments | Posted by Joshua Benton | December 17, 2008 | 11:41 am

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Detroit’s plan: Risks, but rewards?

The Wall Street Journal (subscribers only) comes closer to confirming the Detroit newspapers will stop home delivery most days of the week:
The publisher hasn’t made a final decision, said this person, but the leading scenario set to be unveiled Tuesday would call for the Free Press and its partner paper, the Detroit News, to end [...]

No comments | Posted by Joshua Benton | December 12, 2008 | 5:19 pm

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Morning Links: December 12, 2008

— Barry Ritholz writes about Newsweek’s plans to become more like The Economist. He points out the tension inherent in the shift:
…what’s unique about the Economist is that it speaks with one editorial voice. There are no bylines at the Economist…Newsweek, on the other hand, is [a] magazine that can barely contain its internal [...]

1 comment | Posted by Joshua Benton | December 12, 2008 | 6:53 am

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