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Articles tagged digital subscription (34)

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It’s the latest step in The New York Times Co.’s quests to focus on the core product and to extend its global reach. (Lowercase that “t.”)
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The newspaper is now betting than an improved experience can get people to pay about $150 a year for digital access.
Arkansas!
From glossy mag to alt weekly to subscription-based blog, the Arkansas Times is “good at change.” Will readers step up to pay for the digital side of a free print weekly?
Hearst magazines
Most publishers are concentrating on milking more revenue out of existing customers. Hearst is focused on building a new native-to-digital audience.
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Millennials say keeping up with the news is important to them — but good luck getting them to pay for it
The new report from the Media Insight Project looks at millennials’ habits and attitudes toward news consumption: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
926The next stage in the battle for our attention: Our wrists
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
792A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
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