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Articles tagged engagement (107)

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Google, Apple, Facebook, and Amazon are dominating online advertising. How can publishers find profitable niches in their shadows?
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“Casino-driven design is all about reducing friction to participation.”
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The Orange County Register is betting on an expanded newsroom and a stronger connection to the community. Will the numbers add up?
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The former editor of Voice of San Diego, now a Knight Fellow at Stanford, wants to rethink how journalists think about and find stories in the community.
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Across the country, college newspapers are turning into college media companies — and offering more than a few lessons to the pros on how to value both print and apps.
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Technology is aiding reporting at both the high and the low ends of the business.
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Users already spend a lot of time in the Flipboard app, and if past data is any indication, audio could keep people “flipping” a lot longer.
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Arianna Huffington explains why her site takes an editorial stance: “Because we are clear about where we believe the truth lies, I believe we elicit a richer kind of response from our readers.” Justin Ellis
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When NPR shared links to KPLU stories on its Facebook page — only visible to people in the Seattle area — the station’s website got record traffic.
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Ken Doctor: The New York Times’ financials show the transition to digital accelerating
The numbers may look flat, but they contain a continuing set of ups and downs. Up next: executing on a year’s worth of launches.
496Controlled chaos: As journalism and documentary film converge in digital, what lessons can they share?
Old and new media types from journalism, documentary, and technology backgrounds gathered at MIT to share practices and discuss mutual concerns.
389Here’s some remarkable new data on the power of chat apps like WhatsApp for sharing news stories
At least in certain contexts, WhatsApp is a truly major traffic driver — bigger even than Facebook. Should there be a WhatsApp button on your news site?
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