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Articles tagged engagement (107)

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A typical Facebook user is acted upon more than he acts — a smaller cadre of power users do most of the heavy lifting. Justin Ellis
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Successful engagement by journalists on the social network looks a lot like successful engagement in the real world. Justin Ellis
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The divide between most-saved content and most-returned-to content says a lot. Megan Garber
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When emotion meets information, big things can happen.
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…and how the network is using social media to increase its engagement and broaden its viewership. Simon Owens
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Until now, hundreds of independent NPR and PBS affiliates have had no common resource for best practices in social media. Andrew Phelps
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The Winnipeg Free Press’s cafe has increased reader engagement, helped social media efforts, and apparently made some fine sandwiches.
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Even when you get the Colbert Bump, you’ve got to be ready to take advantage of it. Megan Garber
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A modest proposal for a better online metric. Ken Doctor
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TPM is parlaying reader engagement into a business model by focusing on direct ad sales. Megan Garber
What to read next
686
tweets
Ken Doctor: The New York Times’ financials show the transition to digital accelerating
The numbers may look flat, but they contain a continuing set of ups and downs. Up next: executing on a year’s worth of launches.
496Controlled chaos: As journalism and documentary film converge in digital, what lessons can they share?
Old and new media types from journalism, documentary, and technology backgrounds gathered at MIT to share practices and discuss mutual concerns.
389Here’s some remarkable new data on the power of chat apps like WhatsApp for sharing news stories
At least in certain contexts, WhatsApp is a truly major traffic driver — bigger even than Facebook. Should there be a WhatsApp button on your news site?
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