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Articles tagged Eric Nuzum (12)

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Shows are moving well beyond a simple MP3 file and an RSS feed. But will new data, targeting, discoverability, and social tools push podcasting in the direction of commercial radio? Part 4 of a five-part series on the business of on-demand audio.
Getting revenue directly from listeners is not an immediate priority for most podcast companies. But when payment does arrive, will the money go mostly to producers, networks, or platforms? Part 3 of a five-part series on the business of on-demand audio.
Podcasts have benefited from the unique intimacy of its ads. Can that strength survive the rise of programmatic and dynamic ad insertion? Part 2 of a five-part series on the business of on-demand audio.
Plus: Staffing changes at NPR, a new player in podcast advertising, and iHeartRadio hearts podcasts a bit more.
“What will surprise people is how often we’re putting out material at the level we’re doing.”
The forces behind BuzzFeed’s and Longform’s podcasts are going into business for themselves, with an impressive initial list of clients — including The New York Times.
“I’m not at Audible to build podcasts. I’m at Audible to start a revolution. In the way audio is produced, and in the way audio is distributed.”
The podcast/audio world has been waiting for Audible to make its big move into the space. It’s here, including original content from major publishers like The New York Times, The Wall Street Journal, and Jeff Bezos’ Washington Post.
“On the one side, you have podcasts-as-the-future-of-radio, and on the other side, you have podcasts-as-an-extension-of-blogging.”
Everybody’s trying to figure out how to make audio more shareable. Will audio spread more widely if it’s producers doing the curation or listeners?