“The variety of companies that were brought on-stage collectively offered a broad range of content types — thus broadening the narrative of what podcasts are and what podcasts can be.”
“There’s a transaction cost associated with podcasts for every listener. It’s a commitment, a choice. You don’t do it for something you just don’t care that much about.”
Wang, Shan. "Midroll Media, a maker and monetizer of podcasts, bets that audio can be good enough to pay for." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Sep. 2015. Web. 25 Apr. 2024.
APA
Wang, S. (2015, Sep. 11). Midroll Media, a maker and monetizer of podcasts, bets that audio can be good enough to pay for. Nieman Journalism Lab. Retrieved April 25, 2024, from https://www.niemanlab.org/2015/09/midroll-media-a-maker-and-monetizer-of-podcasts-bets-that-audio-can-be-good-enough-to-pay-for/
Chicago
Wang, Shan. "Midroll Media, a maker and monetizer of podcasts, bets that audio can be good enough to pay for." Nieman Journalism Lab. Last modified September 11, 2015. Accessed April 25, 2024. https://www.niemanlab.org/2015/09/midroll-media-a-maker-and-monetizer-of-podcasts-bets-that-audio-can-be-good-enough-to-pay-for/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/09/midroll-media-a-maker-and-monetizer-of-podcasts-bets-that-audio-can-be-good-enough-to-pay-for/
| title = Midroll Media, a maker and monetizer of podcasts, bets that audio can be good enough to pay for
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 11 September 2015
| accessdate = 25 April 2024
| ref = {{harvid|Wang|2015}}
}}
