“No matter the amount of tweeting or social media promotion that you might do, [the place] where you need to look to grow your audience is existing podcasts.”
CEO Evan Ratliff says the company is sticking around. But internal stops and starts — and the publishing industry’s increased focus on big platforms like Facebook — have made Atavist’s mission difficult.
The Boston NPR station is using an early version of Creatavist, the new storytelling and layout platform from Atavist, in its coverage of the notorious mobster’s life and upcoming trial.
Ellis, Justin. "Monday Q&A: Evan Ratliff of The Atavist on the shift to device-agnostic reading." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 10 Sep. 2012. Web. 16 Apr. 2024.
APA
Ellis, J. (2012, Sep. 10). Monday Q&A: Evan Ratliff of The Atavist on the shift to device-agnostic reading. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2012/09/monday-qa-evan-ratliff-of-the-atavist-on-the-shift-to-device-agnostic-reading/
Chicago
Ellis, Justin. "Monday Q&A: Evan Ratliff of The Atavist on the shift to device-agnostic reading." Nieman Journalism Lab. Last modified September 10, 2012. Accessed April 16, 2024. https://www.niemanlab.org/2012/09/monday-qa-evan-ratliff-of-the-atavist-on-the-shift-to-device-agnostic-reading/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/09/monday-qa-evan-ratliff-of-the-atavist-on-the-shift-to-device-agnostic-reading/
| title = Monday Q&A: Evan Ratliff of The Atavist on the shift to device-agnostic reading
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 10 September 2012
| accessdate = 16 April 2024
| ref = {{harvid|Ellis|2012}}
}}
