Even though much of the digital advertising market is dire for news operations, a confluence of factors are making it easier than ever to build something new online.
The Austin-based news nonprofit is on track to generate a record $1.2 million in revenue from its events this year, including The Texas Tribune Festival, which starts today. What’s the formula?
“Events” has been a buzzword in publishing circles for years — but few have been able to execute on a strategy as well as the daily in Chattanooga, Tennessee. Here’s how they built their business.
What’s the best way to follow how the news is changing?
Our daily email, with all the freshest future-of-journalism news.
Doctor, Ken. "The newsonomics of the new Chattanooga (Events) Choo-Choo." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 18 Sep. 2013. Web. 17 Apr. 2024.
APA
Doctor, K. (2013, Sep. 18). The newsonomics of the new Chattanooga (Events) Choo-Choo. Nieman Journalism Lab. Retrieved April 17, 2024, from https://www.niemanlab.org/2013/09/the-newsonomics-of-the-new-chattanooga-events-choo-choo/
Chicago
Doctor, Ken. "The newsonomics of the new Chattanooga (Events) Choo-Choo." Nieman Journalism Lab. Last modified September 18, 2013. Accessed April 17, 2024. https://www.niemanlab.org/2013/09/the-newsonomics-of-the-new-chattanooga-events-choo-choo/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/09/the-newsonomics-of-the-new-chattanooga-events-choo-choo/
| title = The newsonomics of the new Chattanooga (Events) Choo-Choo
| last = Doctor
| first = Ken
| work = [[Nieman Journalism Lab]]
| date = 18 September 2013
| accessdate = 17 April 2024
| ref = {{harvid|Doctor|2013}}
}}
