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Plus: The outlook for podcasts following the election; Radio Ambulante signs a deal with NPR; a Serial spinoff.
As “second screen” offerings from TV networks mushroom, online outlets are jostling for attention with live shows of their own.
Plus: GE comes back for another round of native podcast advertising, Radiotopia bets on a show made in prison, and Adobe is making it easy to create doctored audio.
Plus: Gimlet announces a new slate of shows, NPR focuses on internal talent development, and Audible puts one of its shows outside the paywall.
Plus: Radiotopia finds expanding a donor base a different challenge than starting one, NPR refocuses for innovation, and The New York Times reaches its youngest audience ever with podcasts.
Plus: Panoply expands to London, Midroll makes a bigger bet on live events, and Bloomberg finds audio success.
Plus new leadership at NPR One, CNN and Fox News expand podcast programming, and a new Bay Area tech company to keep and eye on.
Plus: Political podcasts get a big convention bump, WBUR tries an “audio newsletter” around fitness, and a new take on mobile podcast creation.
“There’s a key aspect to all of this policy discussion that’s about our everyday lives, and it’s important to make that connection in a very visceral way.”
The database run by the Internet Archive is collecting ads in 20 markets across eight states.