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Articles tagged Germany (42)

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Plus: Does all our yammering about fake news make people think real news is fake?
And apparently without incident! “The ultimate goal is a less polarized debate and a less polarized, more open, and plural public…But we also want to raise people’s awareness of the value of joining in on the same conversation, and not splitting into different atoms.”
Part of Handelsblatt Global’s strategy is trying to be ruthlessly practical about its position in the market: “If you get an American reader, nobody would ever switch from The New York Times for us.”
Now KCRW wants to make the station more local to Berlin and less about American programming. FYI, “totebag” in German is Tragetasche.
“How can we have these conversations together, instead of just being in our camps throwing insults at each other that no one is doing enough?”
“The ability to recognize a brand — this is a huge thing right now. We don’t want people to say, ‘I read this on Facebook.'”
“We are working in a medium, along with all of the other digital folks, in which you can tell stories in four different ways: words, pictures, video, audio. All of those will continue to grow for the next several decades. It’s not either/or.”
Süddeutsche Zeitung’s text marketing editor selects which stories will be only available to subscribers and tries to format those pieces to attract new subscribers.
Função otimiza edição de conteúdo para engajar leitores online.