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Articles tagged India (26)

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Shekhar Gupta said he named his new venture The Print to signal to readers that its standards would be high: “We feel there is a belief that once you go digital, the bar is lowered.”
“The impact we’ve made has been noticeable on people in powerful positions, whether it’s politicians or mainstream media. We’ve opened them up, to see that you can’t ignore this, and that’s a good first step.”
“Nós temos uma relação aberta para mostrar que você não pode ignorar isso, e é um bom primeiro passo”.
“It wasn’t only about launching the new teams itself…The way we are launching new services impacts in a very big editorial way how we’re running existing ones.”
The digital business reporting outlet — think The Information for India — isn’t yet a year old and has paying subscribers in “the low to mid-1,000s.”
It automated live tweeting the Indian Premier League cricket games, which spanned a month and a half and involved 60 different matches and around 200 players.
Shivendra Gaur’s Rocket Post Live has already gained 8,000 paying subscribers for rolling news alerts and a daily video bulletin.
India’s digital revolution is taking place on mobile devices, and the BBC says it will offer more mobile content than ever before.
Plus: a new model for audio native advertising (sponsor-produced episodes in an otherwise editorial show), ESPN goes cross-platform, and The New York Times enters the competitive politics podcast space.
Vice is only the latest American or British publisher to seek out an Indian partner — in its case the Times Group — for reasons that combine local knowledge and legal restrictions.