All entries tagged: itunes

Google developing a micropayment platform and pitching newspapers: “‘Open’ need not mean free”

Google is developing a micropayment platform that will be “available to both Google and non-Google properties within the next year,” according to a document the company submitted to the Newspaper Association of America. The system, an extension of Google Checkout, would be a new and unexpected option for the news industry as it considers how [...]

Could one answer to paid content be found in a bottle of water?

According to the Financial Times:
“When people really want or need something, they will pay for it, one way or another. If today’s publishers cannot convince their readers to do so, they will be overtaken by others that can.”
Setting aside the “should we or shouldn’t we?” questions biting at the ankles of Paid Content, let’s stipulate, [...]

21 comments | Posted by Tim Windsor | May 26, 2009 | 3:34 pm

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If they won’t pay for Facebook, they won’t pay for your city hall reporter

I gave a talk to a high school in Toledo on Friday, which gave me a chance to do some ad hoc focus-grouping of how teenagers engage with media. (To put the demographics in perspective, this is a private school that, beyond some scholarship kids, is mostly upper-middle class and up.) We covered a lot [...]

34 comments | Posted by Joshua Benton | March 9, 2009 | 10:36 am

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The “new newsroom” is being created one reporter at a time

What does the journalist of the future look like?
PR whiz Steve Rubel says he looks a lot like Peter Abraham, who is not some vaporware demo from 2015, but a flesh-and-blood reporter covering the Yankees spring training camp in Florida right now.
Abraham is the Yankees beat writer for the Journal News in Westchester county (a [...]

4 comments | Posted by Tim Windsor | February 17, 2009 | 8:14 am

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