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How NPR considers what new platforms — from smartwatches to fridges — will get its programming
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Articles tagged Jacob Weisberg (9)

Plus: Gimlet announces a new slate of shows, NPR focuses on internal talent development, and Audible puts one of its shows outside the paywall.
The podcast world is much broader than those who first heard about it through Serial would think. But what role can news and journalism play in the evolving medium? Part 5 of a five-part series on the business of on-demand audio.
Podcasts have benefited from the unique intimacy of its ads. Can that strength survive the rise of programmatic and dynamic ad insertion? Part 2 of a five-part series on the business of on-demand audio.
Plus: Using TV’s playbook to pitch podcasts to advertisers, moving from magazines into audio, and a Slack experiment aims to make Gimlet’s core listeners feel engaged.
Plus: Evidence of podcasts going mainstream, how advertisers see the iTunes charts, and a truly remarkable episode of Radiolab.
June 1, 2011
May 21, 2010
March 26, 2010