Nieman Foundation at Harvard
America’s Test Kitchen, “the Consumer Reports of cooking,” wants to grow to new platforms
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Articles tagged Mark Thompson (32)

Patrick LaForge, who’s leading the team, says the Times hopes the new unit adds value to readers and encourages them to subscribe.
The Times wants to double its digital revenue by 2020. To accomplish that will require better serving of its best customers — and better conversion of occasional readers into Times addicts.
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With a renewed focus on subscriptions, the Times believes it can double its digital revenue to $800 million in 2020.
Digital subscribers are proving to be the bedrock of the Times’ business model going forward. How much more room is there for growth — and at what price points?
The numbers may look flat, but they contain a continuing set of ups and downs. Up next: executing on a year’s worth of launches.
The Times found success with its first round of paywalls, disappointment with its second. Is it hitting a paid-content ceiling?
Is the rise of reader revenue stopping not long after it started?
Dean Baquet takes over a Times newsroom with enormous digital potential and lots of structural roadblocks to achieving it. Can he be more than a transitional figure for digital?
Plus: New NSA details from Glenn Greenwald, explaining lack of digital innovation in local newspapers, and the rest of the week’s journalism and tech reads. Mark Coddington
CEO Mark Thompson, thus far, is managing the difficult task of boosting circulation revenue despite continued print declines.
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