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Articles tagged Mark Zuckerberg (38)

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The Cambridge Analytica story is a reminder of the value of a trusted, direct connection between publisher and consumer. Building more of them is the news industry’s best strategy available.
Plus: Facebook found (and shut down) a Macedonian disinformation effort in the Alabama special election, and Facebook groups could get garbage-y fast.
“If someone feels that being on Facebook is not good for your business, you shouldn’t be on Facebook. Let’s be clear about that…I don’t see us as the answer to the problem.”
A new study finds asking Facebook users about publishers could “be quite effective in decreasing the amount of misinformation and disinformation circulating on social media” — but Facebook will need to make one important change to its plan.
“People have a great deal of time and emotional energy invested in their online communities. Asking them to throw these connections out and move to another network is a nonstarter.”
News publishers that have relied on Facebook for traffic will suffer.
“Subscriptions only matter if organizations have a strong sense of who they are. One of the tolls of the platforms has been to sap us of that sort of identity.”