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Articles tagged marketing services (4)

newsright-wide
Ken Doctor    
It was promoted as a way for the newspaper industry to protect its content and generate a new revenue stream. What does NewsRight’s quiet death tell us about the state of the business?
quartz-screenshot-launch
Ken Doctor    
Content produced by news companies is increasingly being sent down new paths — from the new advertorial to repurposing old archives.
google-im-feeling-profitable
Ken Doctor    
As Google tries to assemble its advertising programs into a coherent package, publishers are facing a familiar dilemma: join up with Goliath or compete against it.
Ken Doctor